The 25+ Best Sales Tools to Help Your Team Be Successful

A supporting suite of sales tools can make the difference between a successful sales team and a less successful one.

Here’s some of the things a suite of sales tools can do:

  • Help you to flawlessly follow up your sales leads
  • Give you insights in your numbers and how to improve
  • Provide you with whole new ways to communicate and operate
  • Make prospecting more efficient
  • Understand your customers better
  • … and so much more.

At Salesflare, we often hear how a better product doing each of these jobs can be defining to a salesperson’s daily routine and success.

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That’s why we created this list of sales tools, organized by category, with the top sales tools that will support you best.

Note of course that many of these tools fit into multiple categories and can cover a variety of tasks.

Alright, let’s get started. 🏁

Sales enablement tools


Loom is a new kind of work communication tool that helps you get your message across through instantly shareable videos. It’s a great tool for sales enablement in that every 10 seconds of video you record is equivalent to 81 seconds of typing. So with this sales tool, that means no more super long emails that take forever to write. Simply click Loom to record and start saving time! 📹


Intercom is a great tool for a myriad of reasons, but it’s also the perfect way to target prospects. No matter your company size, Intercom allows you to automatically send targeted messages to visitors 24/7 and live chat with the best leads on your website. Maybe you want to see if someone has a question on pricing, or you want to tailor your messages based on their company size – the possibilities are virtually endless!

ProProfs Chat

ProProfs Chat enables your business to capture sales qualified leads in real-time. With the ability to communicate and engage instantly with leads, your sales team can track and identify the right prospects and save lead data in favorite CRM integration. This real-time engagement also helps your sales team to grab the opportunity to convert leads into customers during the same chat session.


Showpad is described as a leading sales enablement platform for the modern seller. Its all-in-one platform empowers sales and marketing teams to engage buyers by integrating industry-leading training and coaching software with innovative content solutions. Using comprehensive data on successful sales interactions, Showpad uses AI to discover, replicate and automate what works for top performers.


If you’re in sales and want a dedicated tool for your sales meetings, have a look at Demodesk. It’s online video conferencing app with an integrated scheduling feature, allowing you to do video calls and screensharing/co-browsing, without asking your customer to download anything.

sales enablement tools

Sales prospecting tools


EasyLeadz builds sales intelligence and prospects for your business by tracking sales signals. Identify the right prospects, reach out to decision makers and send automated emails at the right time all from a single dashboard. 💪 is a cold outreach automation platform that helps salespeople find, validate and email prospects with better conversion rates. It offers a variety of features, included drip email campaigns, an email verifier, professional email search and more.

sales prospecting tools

Sales management tools


SalesLoft is a leading sales engagement and management platform, helping sales organizations deliver better sales experiences for their customers. More than 2,000 customers use the company’s category-leading sales engagement platform to engage in more relevant, authentic and sincere ways, including Square, MuleSoft, Alteryx and Dell.


Ambition helps sales organizations get real-time performance insights and create revenue-driving culture. Clients use the Ambition platform to create transparent, goal-oriented and inspired sales teams and call centers. 👩‍💻

sales management tools

Sales mobile tools


DocuSign helps organizations connect and automate how they prepare, sign, act upon and manage agreements. As part of their cloud-based System of Agreement Platform, DocuSign offers eSignature, one of the most efficient ways to sign documents electronically on practically any device, from almost anywhere, at any time. This tool is perfect for salespeople on the go who need to have documents signed on the spot, without needing to worry about using a printer and sending documents back and forth.


Slack is the perfect tool for keeping in touch with your sales team, no matter where business takes you. In short, Slack is a collaboration hub for teamwork, where the right people are always kept in the loop and key information is always at their fingertips. Work in Slack happens in channels, so all the right people can be included, all relevant information is kept in one place and new team members are able to get up to speed easily. 🙌

sales mobile tools

Sales productivity tools

Datanyze Insider (Chrome extension)

Used by more than 50,000 sales professionals, Datanyze Insider is a great sales tool that helps you efficiently research accounts, build highly targeted prospect lists and export contacts where they need to go in a fraction of the time. And the best part: it’s free! 💸

G Suite

It’s hard to beat Google’s collaboration and productivity apps – from docs to sheets to shareable folders to Gmail, G Suite has businesses covered with the tools they need to create, communicate, collaborate and more.


Dropbox is a great alternative to G Suite if you’re looking for a place to store files and collaborate with colleagues. The company’s mission is to unleash the world’s creative energy by designing a more enlightened way of working.


If your sales process revolves around phone-based support in any way, CloudTalk can help you take it to the next level. Basically, it was designed to make and receive more calls, and do it much faster – so that your sales reps have more opportunities (and time) to close deals. Plus, it keeps track of every conversation, so you can easily leverage the insights on your customers and sales agents.


sales productivity tools

Sales automation tools


This tool offers powerful analytics, automation and enhancements for your outbound communications. With email tracking, one-click templates and scheduled sending, Mailshake is a good tool for anyone wanting to send effective emails.

Or, if you want all this right within your CRM itself, you can check out Salesflare‘s email workflows now too. Let our customers inspire you with how they use email workflows in these videos:


A tool that also offers a free Chrome extension, LeadExporter allows you to gather relevant data from LinkedIn profiles in a single form, automatically (note: LinkedIn has been cracking down on automation tools such as Dux-Soup recently, so proceed with caution with sales tools like this).

Outreach is a leading sales engagement platform that accelerates revenue growth by optimizing every interaction throughout the customer lifecycle. The platform manages all customer interactions across email, voice and social, and leverages machine learning to guide reps to take the right actions – saving you time and resources. ⏳


Zapier gives people internet superpowers by letting them easily connect and automate the apps they use. Partners utilize Zapier to offer their customers integrations with 1,000+ apps. The Zapier Developer Platform enables developers to add APIs for private or public use. Connect your sales toolkit and save your sales team time.


LeadIQ enables your sales team to reach the right prospects at the ideal companies. Capture leads directly from LinkedIn Sales Navigator or any website with one click and add them straight into your favorite sales tools, whether you use HubSpot CRM, Salesforce, etc. It takes 25 clicks, on average, to create an account in Salesforce; LeadIQ does it in 3. Your sales reps will reach the right prospects faster.

sales automation tools

Sales CRM tools


Imagine loving your CRM. Salesflare is built to be the easiest-to-use sales machine of your dreams. Centralize customer information, build a clear view of your sales funnel, know what to do and when to do it, collaborate with your team flawlessly, keep track of all the customer data you can imagine and so much more. Biased? Yes. Truthful? Also yes. 😉

sales crm tools

Sales promotion tools


Looking to send insightful, beautiful emails to your prospects or customers? Mailchimp is an always-on marketing platform for small businesses. They make innovative, beautiful products that empower businesses to communicate effectively with their audiences.


If you’re wanting to connect to prospects and customers via social media, there isn’t a better free sales tool out there than Buffer. This tool lets you schedule and plan social media content with ease. Keep in mind: if you want reporting tools, you’ll have to pay for Buffer. The free version is quite limited overall, but there are some relatively inexpensive paid subscriptions for the tool.


When your team needs to create and organize the posts for social media there’s an all-in-one solution. Kontentino is an intuitive social media tool for the effective management of social media accounts. Except for a flawless workflow within the team, Kontentino will manage multiple business profiles in one calendar, offer a live post preview, and plan boosting of your company’s Facebook posts in advance. It’s a management and cooperation tool for every agency.

sales promotion tools

Sales forecasting tools


Using AI, MoData helps high-growth B2B enterprises accelerate revenue acquisition, conversion and retention. Their products empower sales and marketing executives to make a real difference to their company’s top line with modules such as pipeline management, account-based sales, forecasting and more. 😄


Intuendi is a new solution for sales forecasting: login to the platform, load your catalogue and sales history, push a button and you will easily get a demand forecast for your products. The sales tool is a demand forecasting SaaS platform for manufacturing and e-commerce, offering you and your sales team valuable insights.

sales forecasting tools

Sales intelligence tools

LinkedIn Sales Navigator

A must-have for many sales teams, this sales tool helps you target the right buyers, offers key insights and helps you engage with personalized outreach capabilities. Features include advanced search options, lead recommendations, integrations with sales tools and more. 🦸‍♀️


Crunchbase is the place for learning about companies, discovering investments, tracking industry trends and finding news about hundreds of thousands of public and private companies globally. From startups to Fortune 500 companies, Crunchbase provides the depth and breadth of knowledge that ensures its data is recognized as the primary source of business information by millions of users globally. Crunchbase is the perfect place for salespeople to gather additional insights into prospects and current customers.


DiscoverOrg’s solutions provide a stream of accurate and actionable company, contact and buying intelligence that can be used to find, connect with and sell to target buyers more effectively – as well as the ability to integrate with other sales tools.


Leadfeeder is lead generation software that increases your sales intelligence by integrating your sales and marketing data. Leadfeeder shows you the companies visiting your website, how they found you, and what they’re interested in. Leadfeeder uses machine learning to filter data in your Google Analytics. Leadfeeder gets the network names and locations of the visitor from Google Analytics, and the lead generation is done based on this. Additionally, Leadfeeder provides LinkedIn Sales Navigator integration and a contacts section to give you more information on who you should reach out to from a specific company.

sales intelligence tools

Sales closing tools

Better Proposals

If you’re looking for a sales tool that will help you send beautiful proposals and win more business, Better Proposals is the one for you. Their web-based, trackable proposals with modern design will impress your clients and skyrocket your conversion rate. Knowing when the proposals are opened, forwarded and downloaded helps you follow up at the right time, and you will also get a notification when the proposal is e-signed and paid online.

There you have it – utilizing sales tools can take good salespeople and make them great, so go into 2020 organized, prepared and ready to sell! 🤘

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