{"id":456,"date":"2017-02-09T00:00:00","date_gmt":"2017-02-08T22:00:00","guid":{"rendered":"http:\/\/doctuug235.235.axc.nl\/blog\/sales-heroes-conversation-starter-f8ef396723be\/"},"modified":"2025-04-10T17:21:26","modified_gmt":"2025-04-10T15:21:26","slug":"sales-heroes-conversation-starter-f8ef396723be","status":"publish","type":"post","link":"https:\/\/blog.salesflare.com\/sv\/saljhjaltar-konversationsstartare-f8ef396723be","title":{"rendered":"S\u00e4ljhj\u00e4ltar: Konversationsstartare"},"content":{"rendered":"
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S\u00e4ljhj\u00e4ltar: Konversationsstartare<\/h1>\n<\/header>\n
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\"M\u00e5nadens<\/div>\n<\/figure>\n

St\u00e5r ensam med ett glas vin i handen och har ingen att prata med. S\u00e5 \u00e4r jag p\u00e5 n\u00e4stan alla konferenser jag deltar i. Jag g\u00e5r dit med det specifika m\u00e5let att tr\u00e4ffa intressanta m\u00e4nniskor, men ist\u00e4llet slutar det med att jag pratar med m\u00e4nniskor jag redan k\u00e4nner. Eller s\u00e5 fastnar jag med den obekv\u00e4ma sj\u00e4len bredvid mig, som sannolikt inte kommer att vara den v\u00e4rdefulla aff\u00e4rskontakt eller v\u00e4rdefulla ledtr\u00e5d jag letar efter. Visst, jag skulle kunna f\u00f6rbereda mig b\u00e4ttre. Men att g\u00e5 igenom n\u00e4rvarolistor, scouta LinkedIn-profiler och boka m\u00f6ten tar flera dagar. Dagar som varken jag eller de andra g\u00e4sterna har.<\/p>\n

Conversation Starter vill se till att du aldrig beh\u00f6ver g\u00e5 igenom s\u00e5dana helveten igen. Deras plattform g\u00f6r det superenkelt f\u00f6r eventdeltagare att prata med m\u00e4nniskor de vill<\/em> tr\u00e4ffa, om \u00e4mnen de vill<\/em> prata om. Vi tr\u00e4ffade Conversation Starters s\u00e4ljhj\u00e4lte Dries f\u00f6r att prata om hur de fyller sin s\u00e4ljpipeline och hur de anv\u00e4nder Salesflare f\u00f6r att st\u00e4nga leads.<\/p>\n

Vad handlar Conversation Starter om?<\/strong><\/h3>\n

\"Conversation Starter grundades av Rutger och Niels efter att de i flera \u00e5r organiserat TEDx-evenemang vid Hasselts universitet. \u00c5r efter \u00e5r blev de mer och mer frustrerade \u00f6ver att n\u00e4tverkandet inte gick smidigt. Det m\u00e5ste finnas ett b\u00e4ttre s\u00e4tt.<\/p>\n

Conversation Starter \u00e4r en digital plattform d\u00e4r g\u00e4sterna kan skapa en profil med \u00e4mnen som intresserar dem. De kan bl\u00e4ddra igenom andra profiler och planera m\u00f6ten med personer som de vill prata med. P\u00e5 s\u00e5 s\u00e4tt blir n\u00e4tverkandet mer naturligt och samtals\u00e4mnena fungerar som effektiva isbrytare.\"<\/p>\n

<\/figure>\n

\"Det handlar inte bara om g\u00e4sterna. Att du st\u00e5r d\u00e4r alldeles ensam \u00e4r lika mycket eventarrang\u00f6rens v\u00e4rsta mardr\u00f6m n\u00e4r det g\u00e4ller n\u00e4tverkande som det \u00e4r din egen. Det mesta inneh\u00e5llet \u00e4r nu digitalt tillg\u00e4ngligt b\u00e5de under och efter evenemanget, s\u00e5 n\u00e4tverkande har blivit viktigare. Med Conversation Starter kan arrang\u00f6rerna erbjuda en b\u00e4ttre n\u00e4tverksupplevelse. De f\u00e5r ocks\u00e5 veta vem som tr\u00e4ffar vem och vad det pratas om. Detta hj\u00e4lper dem att anpassa inneh\u00e5llet och skapa b\u00e4ttre och mer relevanta evenemang i framtiden.\"<\/p>\n<\/div>\n<\/section>\n

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Hur arbetar Conversation Starter med f\u00f6rs\u00e4ljning?<\/strong><\/h3>\n

\"De b\u00e4sta leads vi f\u00e5r \u00e4r fr\u00e5n Conversation Starter sj\u00e4lvt. P\u00e5 m\u00e4ssor och konferenser \u00e4r det ofta fullt med andra eventarrang\u00f6rer som gillar verktyget och vill anv\u00e4nda det p\u00e5 sitt eget event. D\u00e4r h\u00e4nder samma sak. Varje event ger oss nya leads och v\u00e4rdefull feedback som g\u00f6r att vi kan f\u00f6rb\u00e4ttra v\u00e5rt verktyg ytterligare.<\/p>\n

Denna ringar p\u00e5 vattnet-effekt str\u00e4cker sig bortom evenemangsarrang\u00f6rerna. S\u00e5 snart m\u00e4nniskor har haft sin f\u00f6rsta upplevelse med Conversation Starter vill de forts\u00e4tta att anv\u00e4nda det p\u00e5 andra evenemang. De kommer att marknadsf\u00f6ra oss med eventinfluencers och d\u00e4rmed bli aktiva varum\u00e4rkesambassad\u00f6rer f\u00f6r oss.<\/p>\n

N\u00e4r det g\u00e4ller outbound letar vi efter lokala sm\u00e5 och medelstora evenemang och f\u00f6rs\u00f6ker f\u00e5 till st\u00e5nd en introduktion med hj\u00e4lp av ett personligt tilltal och droppkampanjer. Arrang\u00f6rer \u00e4r vanligtvis ganska l\u00e4tta att hitta eftersom de vill vara tillg\u00e4ngliga f\u00f6r sina deltagare. Det inneb\u00e4r ocks\u00e5 att de ofta blir spammade, vilket g\u00f6r det sv\u00e5rt f\u00f6r oss att n\u00e5 fram till dem. Det finns massor av eventteknikbyggare d\u00e4r ute och de flesta arrang\u00f6rer f\u00f6ljer inte aktivt upp vilka de b\u00e4sta l\u00f6sningarna \u00e4r.\"<\/p>\n<\/div>\n<\/div>\n<\/section>\n

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Hur anv\u00e4nder du Salesflare?<\/h3>\n

\"Vi anv\u00e4nde Close.io, men vi \u00e4r s\u00e5 tr\u00f6tta p\u00e5 att beh\u00f6va mata in all data manuellt. F\u00f6r mig \u00e4r det absolut v\u00e4rsta med ett CRM att beh\u00f6va h\u00e5lla allting uppdaterat sj\u00e4lv. Folk forts\u00e4tter inte att g\u00f6ra det, vilket g\u00f6r CRM-systemet v\u00e4rdel\u00f6st. Det \u00e4r v\u00e4rlden upp och ner.<\/p>\n

I Salesflare h\u00e4nder inte s\u00e5dana saker. Allt \u00e4r alltid p\u00e5 plats s\u00e5 att du kan fokusera p\u00e5 att kvalificera leads och f\u00e5 dem genom din s\u00e4ljpipeline. Jag gillar att man snabbt kan komma ikapp en m\u00f6jlighet. Ett klick och jag vet allt som har sagts och gjorts hittills. Det g\u00f6r det enkelt att samarbeta inom teamet och m\u00f6jligg\u00f6r ett effektivt ansvarstagande.<\/p>\n

Jag tycker att Salesflare g\u00f6r ett bra jobb med att lyssna p\u00e5 sina kunder. Du kan s\u00e4ga att det finns en produktf\u00e4rdplan men de kommer att justera och prioritera den enligt feedback fr\u00e5n sina kunder. De nyutvecklade insikterna \u00e4r ett bra exempel. Just nu v\u00e4ntar vi ivrigt p\u00e5 lanseringen av anpassade f\u00e4lt. Det kommer att vara perfekt f\u00f6r att h\u00e5lla reda p\u00e5 hur vi n\u00e4rmar oss leads och f\u00f6rlorar m\u00f6jligheter.\"<\/p>\n<\/div>\n<\/div>\n<\/section>\n

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Har du n\u00e5gra s\u00e4ljknep\/tips som du vill dela med dig av?<\/strong><\/h3>\n

\"Tidig leadkvalificering<\/a> \u00e4r en stor sak. Att sl\u00f6sa tid och energi p\u00e5 d\u00e5liga leads kan vara skadligt f\u00f6r ditt f\u00f6retag, s\u00e5 du vill g\u00e5 fr\u00e5n en enorm f\u00f6rs\u00e4ljningstratt till en mindre, mer kvalitativ s\u00e5 fort som m\u00f6jligt. Vi g\u00f6r detta baserat p\u00e5 parametrar som evenemangets storlek, m\u00e5lgrupp och arrang\u00f6rens resurser.<\/p>\n

Jag \u00e4r en stor anh\u00e4ngare av bekr\u00e4ftande uppf\u00f6ljningar. P\u00e5 Conversation Starter forts\u00e4tter vi att f\u00f6lja upp tills de s\u00e4ger ja<\/em> eller l\u00e4mna mig ifred<\/em>. De flesta s\u00e4ljare k\u00e4nner sig obekv\u00e4ma med att trycka igenom p\u00e5 det h\u00e4r s\u00e4ttet, men det fungerar. F\u00f6r uppf\u00f6ljningar ringer vi ocks\u00e5 ofta till leads. M\u00e4nniskor tenderar att inte ignorera dig n\u00e4r du f\u00e5r dem p\u00e5 telefon.<\/p>\n

I kalla e-postkampanjer h\u00e5ller vi tr\u00f6skeln f\u00f6r att engagera sig med oss s\u00e5 l\u00e5g som m\u00f6jligt. Vi anv\u00e4nder Mixmax<\/a> f\u00f6r att skapa e-postmeddelanden d\u00e4r prospektet kan klicka yes<\/em> eller no <\/em> i en enk\u00e4t f\u00f6r att s\u00e4ga om han\/hon \u00e4r intresserad eller inte och v\u00e4lja tidsluckor f\u00f6r ett snabbt samtal. Tv\u00e5 klick, det \u00e4r allt. Och ett klick f\u00f6r att vi ska l\u00e4gga till leadet i Salesflare. Klart.\"<\/p>\n

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\"Conversation<\/div>
Gruppen f\u00f6r samtalsstartare: Rutger, Niels och Dries (LTR)<\/figcaption><\/figure>\n

Mer information finns p\u00e5 <\/em>Facebook<\/em><\/a>, <\/em>Twitter<\/em><\/a> och <\/em>ConversationStarter.net<\/em><\/a><\/p>\n<\/div>\n<\/div>\n<\/section>\n

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Varje m\u00e5nad presenterar vi en av Salesflare:s kunder f\u00f6r att l\u00e4ra oss mer om deras verksamhet och hur de arbetar med f\u00f6rs\u00e4ljning.<\/em><\/p>\n<\/div>\n<\/div>\n<\/section>\n<\/section>\n<\/article>","protected":false},"excerpt":{"rendered":"

St\u00e5r ensam med ett glas vin i handen och har ingen att prata med. Det \u00e4r jag p\u00e5 n\u00e4stan alla konferenser jag deltar i. 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