{"id":62397,"date":"2026-01-10T09:24:13","date_gmt":"2026-01-10T08:24:13","guid":{"rendered":"https:\/\/blog.salesflare.com\/best-email-trackers"},"modified":"2026-01-12T15:17:31","modified_gmt":"2026-01-12T14:17:31","slug":"best-email-trackers","status":"publish","type":"post","link":"https:\/\/blog.salesflare.com\/pl\/najlepsze-narzedzia-do-sledzenia-poczty-e-mail","title":{"rendered":"7 Best Email Trackers for Gmail & Outlook [+ Features] [2026]"},"content":{"rendered":"

7 Best Email Trackers for Gmail & Outlook [+ Features] [2026]<\/h1>\n

A thorough comparison of email tracking software<\/h2>\n

While many email trackers out there may seem to have the exact same offering, the amount of functionality they offer and how likely they are to cause your emails to go to spam can be quite different.<\/p>\n

The result of choosing the wrong (cheap or free) email tracking software can be a disappointing and even painful experience. \ud83d\ude16<\/p>\n

I tested some of the most popular email trackers and scored them across different dimensions, so you can easily find the right one for you.<\/p>\n

Now, before I explore which ones came out on top, let\u2019s dig into the scoring system. \ud83e\udd13<\/p>\n

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Ranking email trackers: our methodology<\/h2>\n

To compile this ranking, I went through a list of around 30 possible email trackers to make a pre-selection. Then I tested every one of the 10 selected email trackers first hand, disqualified another 3 of those<\/a>, researched which of the remaining 7 trackers offer which features, and detailed this for you below.<\/p>\n

I systematically scored these email trackers across three important dimensions:<\/p>\n

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  1. Email tracking features<\/strong>: how solid is the email tracker\u2019s functionality?<\/li>\n
  2. Email deliverability<\/strong>: do your tracked emails still land in the inbox\u2026 or in spam? \u26a0\ufe0f<\/li>\n
  3. User reviews<\/strong>: how do real users score the email tracker?<\/li>\n<\/ol>\n

    Plus I indicated whether they work with Gmail and\/or Outlook<\/strong>\u2026 and their starting price<\/strong>.<\/p>\n

    Here are some more details about the scoring \ud83d\udc47 (or feel free to just skip this<\/a><\/u>! \ud83d\udc48)<\/p>\n

    Email tracking features<\/h3>\n

    In terms of email tracking features, I went looking for this essential functionality: \ud83d\udd0d<\/p>\n

      \n
    1. Unlimited<\/strong> email tracking (no limitations on amount of tracked emails)<\/li>\n
    2. Tracks email clicks<\/strong>, not only email opens<\/li>\n
    3. Automatically filters out your own<\/strong> opens and clicks (and those of your team)<\/li>\n
    4. Integrated website tracking<\/strong>, so you can follow your leads beyond the click<\/li>\n
    5. Available through a mobile app<\/strong> as well, not just on your desktop<\/li>\n
    6. Removes & replaces tracking from previous emails in a thread<\/strong> to track emails uniquely<\/li>\n
    7. Sends live notifications <\/strong>within the browser, Outlook and\/or mobile app<\/li>\n<\/ol>\n

      This results in a score of x\/7.<\/p>\n

      Email deliverability<\/h3>\n

      To determine how each tool works on email deliverability<\/a>, I looked how vulnerable each tool is for misuse by bad actors (which can affect whether your emails go to spam too):<\/p>\n